AMPLIFY (verb):
to make larger, greater, or stronger;
enlarge; extend.

Communicating the right message to the world and your prospective audience can be a tough thing to achieve. That’s exactly where we come in. Our job is to put our creative and collective brainpower to work to generate ideas and tools that amplify the appropriate message to your target audience. We aim to help our clients cut through the competitive clutter to be heard and recognized. Focused on client partnerships, our value added communication service is targeted at helping you successfully achieve your determined corporate or project goals. With this in mind, we view our partnership as an effective investment in growth, rather than a simple corporate expense.

Whether you require a full marketing campaign, an online application, a print, branding, or a web related deliverable; we create and build ideas into solutions — with volume.

More About Us

  • SN_feature
    The Support Network
    The Support Network

    The Support Network is the umbrella organization that overlooks the operations of the Crisis Support Centre, 211 Edmonton, Volunteer Edmonton and the Wellness Network. They approached us with the challenge of developing their 2013 Annual Report into an engaging and concise piece that would be fun and interesting on a budget.

    We went with a 4 page gatefold piece to display all of the required financials and messages, which allowed us to do something different and interesting with the stats on the inside. We came up with a concept that focused on the lifespan of a person and how TSN provides services/support for every stage in one’s lifetime. We conveyed this visually using a “Game of Life” inspired theme and carried that throughout the piece with illustrations and type.

  • MC_feature
    Mosaic Centre
    Mosaic Centre

    Mosaic Centre, a future work space imagined and created by Mosaic Family of Companies, will be a beautiful, environmentally friendly and positive energy environment for building occupants, people working at neighbouring businesses and residents of the surrounding community to enjoy and recharge in. Our client wanted a logo and a unique website to document the process of building the Mosaic Centre as they strive to achieve LEED Platinum status once the project is complete. The main goals of the website are to engage the community, teach those interested in the process of building a green commercial space, and spread the message that sustainable business is possible.

    The logo is a continuation of the branding we developed for Mosaic Family of Companies, with a new colour applied to the accompanying title “Centre” to differentiate the different divisions.

  • APEX_Feature
    Apex Contracting
    Apex Contracting

    Apex Contracting, a commercial construction and renovation general contractor, wanted an updated website, brochure and custom photography to capture the high quality of their work and attract new clients. Working predominantly in the restaurant industry for clients such as Boston Pizza, Wendy’s, Tim Horton’s and more, we coordinated custom photo shoots at restaurant locations throughout the Edmonton area, and used the new photographs to enhance their branding story. The website and brochure were both designed with a high contrast, industrial feeling and an emphasis on large-scale photography. Oversized typography was used dynamically to create texture and contrast.

  • Lindisfarne_feature
    Lindisfarne Productions
    Lindisfarne Productions

    Lindisfarne Productions wanted to update their current website in order to properly showcase their client projects, as well as provide insight into their youthful and fun corporate culture. They wanted a balanced graphical treatment that was professional and contemporary in order to appeal to their broad spectrum of clients, ranging from corporate and government accounts to not-for-profit clients. By including dynamic video clips on the home page and large-scale detailed photography of the video production process throughout the website, we could give viewers a glimpse into a day in the life of Lindisfarne. They also wanted a responsive website that would display effortlessly on all hand-held devices. Extensive testing during the development stage ensured that the website functioned properly on all sizes of monitors.

  • santas_feature
    Santas Anonymous
    Santas Anonymous

    Santas Anonymous is a charity whose focus and mission is to ensure that all children, regardless of situation or family income, receive a gift from “Santa” on Christmas morning. The Santas Anonymous website is a fully customized WordPress content managed site that highlights the charity’s mission and history, but also acts as a invaluable resource for recruiting volunteers and providing the public with information regarding donations. We were faced with the challenge of not only providing a festive and user-friendly front-end to the public, but also allowing for easy updates through the content-managed backend, which would primarily be used by a team of volunteers. We decided to use playful, custom illustrations throughout the site, which reflects the child-like magic of Christmas and Santa’s workshop in the North Pole, but also ensures that the focus of the organization is never lost, no matter what area of the site you’re on.

  • Pure Vision Blog
    Why Taylor Swift is a
    Marketing Genius

    Okay. So you read the title and you’re thinking, “What the… Taylor Swift?! Again?! I can’t escape this girl. I’m not reading this.” True, you can’t seem to escape Taylor Swift. She is currently on the cover of almost every magazine at the supermarket checkout and you can’t turn on the radio without hearing her new single ‘Shake It Off.’

     And now… she is living on the Pure Vision blog.

  • Pure Vision Blog
    Trending: Online Videos
    and Brand Promotion

    We have been working on some really cool things over here at the headquarters of Pure Vision. Just when you think we had done it all, we have just started to take on the wonderful world of video, bringing it in house full time. They say a picture says a thousand words. Now, if there are 24 frames per second, then a minute of video is worth 1.4 million words! Imagine that kind of impact on your brand messaging.

    Not only can video add oomph to your brand, it can deliver a bang for your buck, which makes it a great option for small businesses. Video production costs have decreased dramatically over the years and can easily be shared for free (or nearly free) on social media. The recipe is simple, make an interesting enough video, and people will lovingly share this nugget of media with their friends and families.

  • Pure Vision Blog
    Farewell Kim!

    At the end of August we said goodbye to Kim, one of our superstar graphic designers who took a leap of faith and started working full time at the gym that she owns with her husband, Movimento Fitness. Although we’re quite sad to see her go, we are also super excited for her, and we can’t wait to see Movimento Fitness continue to gain momentum and change lives!

    We wanted to give Kim something to remember us by, and nothing seemed more fitting than a composite photo of all of us, in our tightest and brightest workout gear. We put on our hard-core faces and got down and dirty with lunges, tension bands, sit-ups, arm curls, yoga, meditation, the Blades of Glory stretch, and a bit of jiu jitsu.

  • Pure Vision Blog
    PV_FUN_DAY-11 copy
    The Long Awaited PV Fun

    Last Wednesday, we finally partook in our long awaited PV Fun Day. It all started back in August when everyone in the office received an invite to the mysterious PV Fun Day. There was little to no information on the Fun Day, aside from the fact that it was going to be AWESOME! Over time, strange phone calls were received, followed by much whispering for the planning of PV Fun Day.

    It stayed a total surprise until a few days before so proper attire could be chosen. Here’s what our Fun Day entailed!

  • Pure Vision Blog
    Infographic Awesomeness
    & Wearable Tech

    In the past year I’ve become very involved in my personal health and fitness. Turns out you feel better when you take care of yourself. As a kid I always thought the phrase “you are what you eat” meant turning orange if I ate too many carrots. I’ve upped my carrot consumption and I’m proud to report I am not orange.

    To help me along the way and keep track of my progress I bought a handy little piece of wearable tech called a FitBit. In its simplest form the FitBit is a glorified pedometer, but it does so much more than count steps like the “toy” you got in a box of Frosted Flakes. The FitBit has the ability to track your steps, flights of stairs climbed, water consumed, calories in and out, distance traveled and even your sleep. There are many other pedometer products available, you may be familiar with the popular Nike Fuel Band, but I chose the FitBit One because you don’t have to wear it on your wrist (I hate wearing watches).